Winning Today's Price War
Seven marketing strategies that eliminate price resistance and increase sales revenue. Your price is too high, can you reduce or discount your price? These are the words that business professionals hear every day, and these are the words that will ruin your business sooner or later. Price is not the issue, it’s positioning. In this program, you will learn how to position yourself for maximum profit, along with the seven marketing strategies designed to eliminate price resistance, increase margins and earn more sales. Please note Registration for education sessions does not guarantee a seat. Expo East seats are all first-come first-served.
Johnny Campbell View speaker details
Speaker, Trainer, Coach, Author
Johnny Campbell is a keynote speaker, author and the founder of Promotional Product Profits, an organization that helps people turn their personal challenges into breakthroughs and their products and services into profits. Campbell gained his expertise in the insurance industry, where he worked as a corporate trainer and participated in leading hundreds of people through organization-wide changes. Campbell is the past president of the National Speaker Association for the state of Illinois and is an Accredited Speaker, a designation presented by Toastmasters International for excellence in public speaking, held by less than 100 professional speakers in the world. He is a Tedx speaker, and his Ted talk is called, How an Enemy Can Improve Your Life. Campbell is also the bestselling author of the audio series, The Power of Resiliency. Based on Campbell's sales results, experiences and his ability to help clients overcome their challenges to succeed in life and business, he is known as, 'The Transition Man.'
- When: Tuesday, June 04, 2019
- Time: 8:45 AM - 9:45 AM
- Where: Show Floor Professional Development Area
- MAS/CAS: MAS 1.0