More Than Just A Trade Show

Exhibits, Education & More

Expo East, the largest promotional products trade show on the East Coast, opened this morning at the Atlantic City Convention Center with over 390 booths and 325 exhibiting companies. Attendees took an early look at products in some of the show's most popular categories—Top Sellers, Green Products, Made in the USA and Express Ship—when the Product Pavilion opened at 8:30 am. With nearly 2,000 attendees expected at the show through Wednesday, the projected economic impact of Expo East on Atlantic City is $1.86 million.
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SAAGNY Foundation Hosts Successful Lenore Goldberg Memorial Golf Outing

More than 50 industry professionals gathered Monday at the Stockton Seaview Hotel and Golf Course in Galloway, New Jersey, for the SAAGNY Foundation's Lenore Goldberg Memorial Golf Outing. The outing, named for late Specialty Advertising Association of Greater New York (SAAGNY) volunteer, board president and foundation trustee Lenore Goldberg, raises funds for the SAAGNY Foundation, a 501c3 nonprofit organization.
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Expo East Session Addresses Objections In The Sales Process

Popular Expo East keynote speaker Diane Ciotta returned to the Atlantic City Convention Center to join Monday's education lineup. Ciotta, a professional speaker with an extensive background in retail sales, shared her experiences in handling objections from prospects and customers.
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Want To See A Session From Expo East?

Find the full list of sessions recorded at Expo East 2018 by clicking the blue button.

Bill MCormick Presents LinkedIn For Promo Product Sales At Expo East

Bill McCormick, owner of Catskill, New York-based distributor Team Creative Connections (PPAI 624673), confesses that he was a poor salesperson early in his career. But times have changed. McCormick has become so accomplished at using LinkedIn to build his distributorship that he now owns a second business to teach others about the platform.
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What's Trending At Expo East

Beginning on Tuesday morning, Expo East attendees have been taking in product displays in the more than 100,000 square feet of exhibitor space at the Atlantic City Convention Center. The Product Pavilion at the show's entrance offered a glimpse of trending products, and after perusing the impressive array of products across the show floor, a few additional trends began to emerge.
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Expo East 2018 Finishes Strong

“We walked the show last year and saw all of the activity and enthusiasm, and we’re excited to be here this year,” says Jon Jackson, field sales-East for Gemline. “Next year we’re looking at potentially adding more space. We had an awesome day yesterday; the traffic was incredible. The top customers in our market were here, and we also saw some new faces to help us build our pipeline.”
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Take A Look Back At Expo East 2018